University of Florida News

GAINESVILLE, Fla. — Consumer confidence among Floridians fell one point to 62 in November and is expected to remain low through December, ushering in what may be the worst holiday buying season in decades, a new University of Florida study finds.
“Although consumer confidence rose in November, it is still very close to historical lows,” said [...]

GAINESVILLE, Fla. — Plants that range northward because of climate change may be better at defending themselves against local enemies than native plants.

GAINESVILLE, Fla. — Tough economic times are forcing Florida consumers to drastically cut plans for holiday spending, leaving retailers with what may be their worst season in decades, according to telephone surveys of more than 500 state residents.