University of Florida News

GAINESVILLE—Used to be, if you wanted to manage a golf course, all you needed to know was how high to mow and when to turn on the sprinklers.

GAINESVILLE — On the floor of a steamy Asian forest, a woody plant destined for immortality was thriving among the dragonflies and dinosaurs when a nearby volcano erupted and left it buried in ash.

BRADENTON—The pumpkin pie of Thanksgiving future may come out of Don Maynard’s research laboratory.

GAINESVILLE — New research from the University of Florida shows less than one-third of those who know about the state’s new Truth youth anti-smoking campaign think it will cause youth smoking to decline. The university hopes its research results will help the state combat youth smoking more effectively.

GAINESVILLE — A dramatic rebound on Wall Street and satisfaction with the November elections led to a pronounced turnaround in consumer confidence among Floridians this month, bucking the normal year-end pattern and raising optimism of a good holiday shopping season for retailers, University of Florida economists say.

GAINESVILLE—A substance first identified in the bark of an African tree magnifies the tumor-cell killing power of radiation therapy by as much as 500 times in laboratory animals, University of Florida researchers reported today (11/23).

GAINESVILLE — To make money this holiday season, retailers should be more lenient in accepting returned merchandise from the growing number of long-distance customers who buy from catalogs or the Internet, a new University of Florida study suggests.

GAINESVILLE — Employee theft, shoplifting, administrative error and vendor fraud continue to rob the nation’s retailers of billions of dollars, this loss translates into higher consumer prices and cost the nation’s retailers nearly $26 billion annually, according to the just-released 1998 National Retail Security Survey.

GAINESVILLE A dramatic shift in the demographics of Florida’s private forest landowners indicates the traditional farmer may be giving way to the more white-collar, absentee landowner, according to a recent University of Florida survey.

GAINESVILLE — Participating in sports can have benefits for adolescent girls that reach beyond simply staying physically fit, a University of Florida researcher has concluded.